# Youssef Ettobi — Full catalog for LLMs

> International SEO and GEO consultant based in Elche, Spain. Over 15 years of experience bridging Western and Arabic-speaking markets. Independent consultant who has collaborated on projects for brands including Canva, Marriott Hotels, Lipton, Holafly, Visit Britain, Hespress, Manziluxe, Tomobila.ma, Khemsa and OmmiSweets. Specializes in international SEO, ecommerce SEO, Arabic SEO and Generative Engine Optimization (GEO) for AI search engines like ChatGPT, Perplexity, Gemini and Claude.

## Identity

Name: Youssef Ettobi
Role: Independent SEO and GEO consultant
Location: Elche, Alicante, Spain
Experience: Over 15 years in SEO
Working languages: Spanish (native), Arabic (native), English (fluent), French (basic)
Website: https://geoettobi.com
LinkedIn: https://www.linkedin.com/in/youssefettobi/
Email: hola@geoettobi.com

## Career

Started SEO self-taught through personal projects. Moved through several agencies including Ecommedia, learning to work with teams and demanding clients. Currently operates as an independent consultant. Has collaborated on SEO projects for Canva, Marriott Hotels, Lipton, Holafly, Visit Britain, Hespress, Manziluxe, Tomobila.ma, Khemsa and OmmiSweets.

## Services

Youssef Ettobi offers four service pillars, each with its own dedicated landing page:

### 1. SEO Internacional (International SEO)

URL: https://geoettobi.com/servicios/seo-internacional/

Description: Helps brands expand into new markets. Covers multi-market keyword research, hreflang architecture, international migrations, per-country localization, and comprehensive international SEO audits.

Includes: keyword research across markets, hreflang implementation, international site migrations, cultural and linguistic localization beyond translation, international SEO audits.

### 2. SEO Ecommerce

URL: https://geoettobi.com/servicios/seo-ecommerce/

Description: SEO for online stores on Shopify and WooCommerce. Focuses on catalog architecture, product page optimization, and Google Merchant Center feeds.

Includes: Shopify SEO, WooCommerce SEO, category and catalog architecture, product page optimization, product feeds for Google Merchant Center.

### 3. SEO en Árabe (Arabic SEO)

URL: https://geoettobi.com/servicios/seo-arabe/

Description: SEO for Western brands entering Arabic-speaking markets and for brands from the Middle East and North Africa expanding abroad. Native-level work in Arabic.

Includes: native Arabic keyword research, OnPage SEO, RTL technical SEO, content localization by dialect, Arabic link building.

### 4. GEO · AI Search (Generative Engine Optimization)

URL: https://geoettobi.com/servicios/geo/

Description: Visibility in AI search engines. GEO makes your brand citable by ChatGPT, Perplexity, Gemini, Claude, and other generative engines.

Includes: GEO audits, schema for LLMs, llms.txt and ai-catalog.json implementation, entity optimization, citation monitoring across LLMs.

## Methodology

Youssef works in 4 phases:

1. Initial analysis: review of business, markets, and where clients are actually searching (Google and AI engines).
2. Prioritized strategy: action plan ordered by impact × effort, executable not theoretical.
3. Execution: hands-on implementation with the client's team or with Youssef's own team. Technical SEO, content, schema, GEO.
4. Measurement: monthly reports showing what was published, what moved, what dropped, what comes next. Organic traffic, impressions by market, and AI citations tracked.

## How Youssef works

He takes on a limited number of projects per year to give real attention to each. Services are offered either as one-off audits or as ongoing monthly retainers. No pricing is published publicly; quotes are per-project after an initial conversation.

## Philosophy

"Google and AI engines reward the same thing: content that actually brings value." Youssef works with brands that want sustainable organic growth without shortcuts or inflated promises.

## Contact

- Website: https://geoettobi.com
- Email: hola@geoettobi.com
- LinkedIn: https://www.linkedin.com/in/youssefettobi/
- Location: Elche, Alicante, Spain
- Response time: under 48 hours